Tbilisi
Full rate
"ILARIA" is a consulting company providing a full range of HR solutions and process digitization through a system developed by us. At ILARIA, a team of HR experts offers services essential for your organization's success: HR outsourcing and recruiting, market research, software.
The company "ILARIA" is looking for a "Copywriter" for a partner company.
Position: "Copywriter"
Work format: Full-time, on-site
Work schedule: Monday-Friday
Working hours: 10:00 – 19:00
Number of vacant positions: 1
Key duties and responsibilities:
Development of creative and communication concepts
Developing creative, textual and communication concepts for the company;
Developing, establishing and maintaining brand tone of voice standards across all communication channels;
Developing creative campaigns and participating in the planning and implementation of 360° communication;
Initiating own ideas and offering creative solutions.
Content creation and copywriting:
Preparing copy for social media (Facebook, Instagram, LinkedIn, TikTok), advertising campaigns, websites and other communication channels;
Creating marketing materials, including preparation of SMS, Email campaigns and Push notifications;
Working on both short-form (SMS, Push, Social Hooks) and long-form (articles, Email, Landing Pages) copy;
Participating in the preparation of copy in the direction of SEO copywriting and UX Writing;
Controlling copy quality and ensuring its alignment with brand standards.
Project management and team collaboration:
Independently managing copywriting projects - from receiving the brief to delivering the final copy;
Collaborating effectively with design, marketing, product and other departments for perfect synergy of text and visual communication;
Preparing presentations and presenting the copywriting strategy and creative concepts with arguments, if needed;
Working on several projects in parallel and meeting established deadlines.
Trend and audience research:
Continuous monitoring of current marketing trends, pop culture, meme culture and industry news;
Developing appropriate communication approaches considering the interests, behaviour and psychology of the target audience;
Effectively using emotional and rational triggers in copy.
Qualification requirements and required skills:
A strong portfolio showcasing both creative and strategic thinking, as well as experience working across different channels and formats;
Perfect knowledge of the Georgian language - high-level mastery of grammar, style and punctuation;
High-level knowledge of the English language;
Experience working on short-form (SMS, Push, Social Hooks) and long-form (articles, Email, Landing Pages) copy;
Good knowledge of audience psychology and consumer behavior;
Ability to manage and transform emotional and rational triggers into effective copy;
Creative and strategic thinking - ability to offer own ideas and initiatives along with fulfilling the assigned task;
Ability to work in a fast-paced and dynamic environment;
Ability to manage several projects in parallel and strictly meet deadlines;
Basic knowledge of SEO copywriting and UX Writing will be considered an advantage.
If interested, please send your CV to the email address: vacancy@ilaria.ge. Please make sure to specify the vacancy title - “Copywriter”.
Please note that only shortlisted candidates will be contacted for an interview.
We wish you success!
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