Copywriter

Copywriter

Tbilisi

Full rate

"ILARIA" is a consulting company that provides a full spectrum of HR solutions and processes digitalisation through our proprietary system. At ILARIA, a team of HR experts offers services essential to your organisation's success: HR outsourcing and recruiting, market research, and software. 

The company "ILARIA" is looking for a "Copywriter" for a partner company.

Position: "Copywriter"

Work format: Full-time, on-site

Work schedule: Monday-Friday 

Working hours: 10:00 – 19:00 

Number of vacant positions: 1 

Key functions and responsibilities: 

Development of creative and communication concepts 

  • Development of creative, textual, and communication concepts for the company; 

  • Developing, establishing, and maintaining brand tone and standards across all communication channels; 

  • Developing creative campaigns and participating in the planning and execution of 360° communication; 

  • Initiating own ideas and proposing creative solutions. 

Content creation and copywriting:

  • Preparing texts for social media (Facebook, Instagram, LinkedIn, TikTok), advertising campaigns, the website, and other communication channels; 

  • Creating marketing materials, including preparing SMS, email campaigns, and push notifications; 

  • Working on both short-form (SMS, Push, Social Hooks) and long-form (articles, email, landing pages) texts; 

  • Participating in text preparation for SEO copywriting and UX writing; 

  • Controlling text quality and ensuring compliance with brand standards. 

Project management and team collaboration:

  • Managing copywriting projects independently - from receiving the brief to delivering the final text; 

  • Effective collaboration with design, marketing, product, and other departments for perfect synergy between text and visual communication; 

  • Preparing presentations and persuasively presenting copywriting strategies and creative concepts when necessary; 

  • Working on several projects in parallel and meeting set deadlines. 

Trend and audience research:

  • Continuous monitoring of current marketing trends, pop culture, meme culture, and industry updates; 

  • Developing appropriate communication approaches considering target audience interests, behaviour, and psychology; 

  • Effectively using emotional and rational triggers in texts. 

Qualifications and required skills:

  •  Strong portfolio demonstrating both creative and strategic thinking, as well as experience working across various channels and formats; 

  • Perfect knowledge of the Georgian language - high-level command of grammar, style, and punctuation; 

  • High-level knowledge of the English language; 

  • Experience working on short-form (SMS, Push, Social Hooks) and long-form (articles, email, landing pages) texts; 

  • Good knowledge of audience psychology and consumer behaviour; 

  • Ability to manage emotional and rational triggers and transform them into effective text;

  • Creative and strategic thinking - ability to offer own ideas and initiatives along with executing assigned tasks;

  • Ability to work in a fast-paced and dynamic environment; 

  • Ability to manage several projects in parallel and strictly adhere to deadlines; 

  • Basic knowledge of SEO copywriting and UX writing will be considered an asset. 

If interested, please upload your CV at this link: ILARIA. Please be sure to specify the job title - “Copywriter”.

Please note that only shortlisted candidates will be contacted for an interview. 


​​Wish you success!​ 

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