Tbilisi
Full rate
"ILARIA" is a consulting company that provides a full spectrum of HR solutions and processes digitalisation through our proprietary system. At ILARIA, a team of HR experts offers services essential to your organisation's success: HR outsourcing and recruiting, market research, and software.
The company "ILARIA" is looking for a "Copywriter" for a partner company.
Position: "Copywriter"
Work format: Full-time, on-site
Work schedule: Monday-Friday
Working hours: 10:00 – 19:00
Number of vacant positions: 1
Key functions and responsibilities:
Development of creative and communication concepts
Development of creative, textual, and communication concepts for the company;
Developing, establishing, and maintaining brand tone and standards across all communication channels;
Developing creative campaigns and participating in the planning and execution of 360° communication;
Initiating own ideas and proposing creative solutions.
Content creation and copywriting:
Preparing texts for social media (Facebook, Instagram, LinkedIn, TikTok), advertising campaigns, the website, and other communication channels;
Creating marketing materials, including preparing SMS, email campaigns, and push notifications;
Working on both short-form (SMS, Push, Social Hooks) and long-form (articles, email, landing pages) texts;
Participating in text preparation for SEO copywriting and UX writing;
Controlling text quality and ensuring compliance with brand standards.
Project management and team collaboration:
Managing copywriting projects independently - from receiving the brief to delivering the final text;
Effective collaboration with design, marketing, product, and other departments for perfect synergy between text and visual communication;
Preparing presentations and persuasively presenting copywriting strategies and creative concepts when necessary;
Working on several projects in parallel and meeting set deadlines.
Trend and audience research:
Continuous monitoring of current marketing trends, pop culture, meme culture, and industry updates;
Developing appropriate communication approaches considering target audience interests, behaviour, and psychology;
Effectively using emotional and rational triggers in texts.
Qualifications and required skills:
Strong portfolio demonstrating both creative and strategic thinking, as well as experience working across various channels and formats;
Perfect knowledge of the Georgian language - high-level command of grammar, style, and punctuation;
High-level knowledge of the English language;
Experience working on short-form (SMS, Push, Social Hooks) and long-form (articles, email, landing pages) texts;
Good knowledge of audience psychology and consumer behaviour;
Ability to manage emotional and rational triggers and transform them into effective text;
Creative and strategic thinking - ability to offer own ideas and initiatives along with executing assigned tasks;
Ability to work in a fast-paced and dynamic environment;
Ability to manage several projects in parallel and strictly adhere to deadlines;
Basic knowledge of SEO copywriting and UX writing will be considered an asset.
If interested, please upload your CV at this link: ILARIA. Please be sure to specify the job title - “Copywriter”.
Please note that only shortlisted candidates will be contacted for an interview.
Wish you success!
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